Threads
Oliver Harrison @oliver_h_94 · 5h · Other

You're Not Selling a Product. You're Selling a Way Out of a Problem.

Most founders pitch features. The best founders pitch relief. Nobody wakes up excited about "an AI-powered dashboard" or "a new automation tool." They wake up tired of losing leads, drowning in manual work, or watching conversions flatline. When you build something, you aren't just shipping code—you're lifting a heavy weight off someone's shoulders. Focus less on how cool your tech stack is, and more on how fast you can make their headache disappear. What are you building today to solve a real pain point? Let's talk about it below. 👇 #BuildInPublic #IndieHackers #ProductManagement #SaaS #StartupLife

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Ali Ulu 4h

Today I’m focusing on an issue that isn’t widely recognised at the moment but will cause major headaches as regulations tighten. Are we on the right track, Harrison? And, unfortunately, I’m not very good at marketing and positioning.

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